6 Secrets For Recruiting And Retaining Young Insurance Agents

recruiting young insurance agents

Have you noticed the old dogs in your agency don’t bark like they used to? Are you facing a perpetuation crisis? Or do you see the direction sales and marketing in our industry is headed and have no clue how to reach younger consumers?   Agency owners across the country are facing these challenges, especially…

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5 Ways To Build Client Rapport Using Social Media

5 Ways To Build Client Rapport Using Social Media

How do you build client rapport in today’s fast-paced world of email, texts and instant messages? Sure, those things make it easy to communicate with clients, especially for salespeople on the go.   But if you don’t put that extra touch into your client relationships, you’ll lose them, buckaroo.   So how can you differentiate…

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How To Renew More Clients In A Hard Insurance Market

hard insurance market gameplan

A hard insurance market is bittersweet. On one hand, it’s a great opportunity to grow commissions simply by renewing accounts. On the other hand, renewing those clients becomes a lot harder thanks to tighter underwriting guidelines and rate increases.   So how can insurance agents position themselves to win in a hard market?   Here…

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The Tools I’m Using To Hire Young Insurance Agents

two agency owners using a tablet to hire young insurance agents

I’ve been getting a lot of questions lately about how I’ve been able to hire young insurance agents at a time when other agency owners are struggling to do the same. As an industry, independent insurance agents are reaching a critical mass.   We’re top heavy with retirement-age owners, many of whom have no apparent…

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Our Insurance Agency’s Journey Into The Cloud

Our insurance agency's journey into the cloud

A few years ago, Southern States Insurance was at a technological crossroads. We had grown to include several offices around North Georgia and were beginning to form a centralized service center.   But the acquisitions we had made up to that point still had their own local versions of Applied Systems’ TAM and they were…

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